Fashion Trends 2022: Digital Lavender
Digital Lavender is the colour of the year 2023. This trend colour is guaranteed to bring some relaxation and calm into all of our lives. Digital Lavender is a very sensory shade, which on the one hand stands for wellbeing, optimism and serenity and on the other hand for a happy mood.
Even now lots of brands fit this colour into their collections, for example Mercedes or Puma. With this trend the grey and gloomy pandemic should be left behind und new hope should be found in Digital Lavender. Because the colour is rarely found in nature, it is even more attractive and interesting for people. Purple was one of the fastest rising colours on the recent fashion shows. Above all the pastel colours this colour has taken an important worth for people because it has a therapeutic and almost a healing effect and is intended to protect and improve us in challenging times. The futuristic quality of this colour also fuels enthusiasm for a digital design because more and more tech accessories and virtual designs being made and offered in this colourway. People are clearly looking for colours they can identify themselves with in a positive way. This is possible with Digital Lavender. It also increases our creativity, which people can bring into their DIY- projects, no matter if its sewing, knitting, or crocheting. Since it is a very calm colour, it can be perfectly combined with other shades so creativity can be expressed. Digital Lavender is not only the most popular colour for the latest shoe collection, but also for dresses, skirts and cardigans.
Feel free to use the trend in your next project and create your own look. Every look can be complemented with our buttons from Union Knopf and other Lavender pastel-coloured products in our shop.